I started a new series of Facebook ads tips in quick (and fun!) audio clips called Pubcast Shots. Listen to several tips here.
The post Learn Facebook Ads Tips in Quick Audio Shots appeared first on Jon Loomer Digital.
What's a good CPC? CPM? Cost Per Lead? Cost Per Purchase? It depends. It's important you understand WHY and are able to communicate that.
The post Facebook Ads: It Depends appeared first on Jon Loomer Digital.
I use Google Tag Manager to add the base pixel code and create both standard and custom pixel events. Here are the details of what I do...
The post How to Use Google Tag Manager to Manage the Facebook Pixel and Events appeared first on Jon Loomer Digital.
The Conversions API Gateway is one of few solutions that most advertisers can use for setting up the Facebook Conversions API. Here's how...
The post How to Set Up Facebook Conversions API Using Conversions API Gateway appeared first on Jon Loomer Digital.
Can you promote Facebook podcasts with ads? Not natively. But there's a workaround that I'm using. This post explains the test and results.
The post Test: Can You Promote a Facebook Podcast with Ads? appeared first on Jon Loomer Digital.
You can connect a podcast to your Facebook page so that followers can subscribe and listen to your podcast in Facebook. Here's how...
The post How to Connect a Podcast to Your Facebook Page appeared first on Jon Loomer Digital.
I'm running a new Facebook ads experiment. If you're one of my most engaged website visitors, you're probably seeing the ads right now...
The post My Next Facebook Ads Experiment appeared first on Jon Loomer Digital.
The Facebook parent company is rebranding to Meta for presumably lots of reasons. One is to reflect the company's new focus. Does it matter?
The post Facebook is Meta, But Does It Really Matter? appeared first on Jon Loomer Digital.
This Facebook ads experimentation guide focuses on the 18 areas that are prime for testing, as well as what you should consider for each.
The post A Facebook Ads Experimentation Guide appeared first on Jon Loomer Digital.
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