When you turn on Advantage+ Creative, your Facebook ads will be automatically optimized based on your audience. Here's how it works...
The post Advantage+ Creative: Automatically Optimize Facebook Ads appeared first on Jon Loomer Digital.
Meta could leverage Outbound Clicks to assist advertisers who send users to third-party sites (like Amazon) with optimization and targeting.
The post How Meta Could Leverage Outbound Clicks appeared first on Jon Loomer Digital.
If you optimize for ViewThru and get hard-to-believe results, it could be due to the Audience Network Rewarded Video placement. Here's why...
The post Audience Network Rewarded Video Placement and Inflated ThruPlay Numbers appeared first on Jon Loomer Digital.
Meta has released their quarterly earnings report for Q2 2022. Here we cover topline observations and link to a data navigational tool.
The post Meta Quarterly Earnings Q2 2022: Topline Observations appeared first on Jon Loomer Digital.
You can now use Lead Filtering to improve the quality of your leads from Meta Lead Ads. Here's how it works and how you can use it...
The post How Lead Filtering Can Improve the Quality of Meta Lead Ads appeared first on Jon Loomer Digital.
Did you know that you can create A/B split tests of organic content on Facebook? Here's how they work and what we can learn from them...
The post 2 Ways to Create A/B Split Tests of Organic Content on Facebook appeared first on Jon Loomer Digital.
It doesn't exist now, but what if Meta offered an Impressions Shown Custom Audience? It could be used for some pretty cool ad strategies...
The post Meta Needs an Impressions Shown Custom Audience appeared first on Jon Loomer Digital.
There are many reasons you may want to merge Facebook business pages. However, there are seven reasons you may not be able to do it...
The post 7 Reasons You Can’t Merge Facebook Business Pages appeared first on Jon Loomer Digital.
If you've been in marketing long enough, you've surely heard the warning about building a house on rented land. The phrase is often misused.
The post A Rant About Building Your House on Rented Land appeared first on Jon Loomer Digital.
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